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2011 March 22
by Stanley Quan

As I sit here eating ramen noodles, I realize that I love convenience. I’m going to venture that most people love convenience as well.

You see, I’m not eating this ramen because it’s healthy or particularly tasty. I’m eating it because it’s convenient. It takes little prep: just unwrap, add a bit of hot water, wait three minutes, and viola! A quick meal!

The more I think about it, the more I see convenience underlying lots of things we do. For example, social media has become amazingly popular because of its convenience. Facebook collects the profiles of a person’s friends all in one place. All you do is log-on, click on a profile, and you can see everything you could ever want about a friend: their photos, interests, jobs, contact info, and even their thoughts (statuses)! And all of this can be accessed through your phone! It’s hard to beat that kind of convenience.

Furthermore, it’s why convenience stores are able to stay in business. Their products are usually expensive and not great quality. But they work because they’re convenient. You can drop by at odd hours for a quick grab-and-go.

People are much more likely to do something if you make it convenient. Just something to keep in mind for all you innovators as you go about your ideas.

One Response
  1. Karen permalink
    March 22, 2011

    I hate convenience. I’m not lazy at all and like to do things in the most roundabout way that I can.

    Just kidding, you’re completely right haha

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